Core Clarity


No one I’ve ever known got rich by being overwhelmed and confused.

Confusion is the enemy of productivity. Overwhelm is the enemy of action and friend of paralysis.

Content (with a focus on marketing) is probably not what you do for work but if you’re here, you know you need it.

Well, clarity is the first step to get your content – and business – ready and out there, connecting with people who need what you have to offer.

Clarity is what makes content creation simple and easier to get done (yes, DONE – isn’t that one of the greatest words?) Clarity doesn’t just allow your content to flow. It also makes clients flow to you.

Clarity is how I earned 50% MORE my first full year of business as an entrepreneur than in my six-figure corporate job – while working 60% LESS.

I created the Core Clarity program so I can spare you the pain and suffering of doing all the necessary content creation your business needs alone, the long and hard way, and so you can:

√ Stop the hours upon hours of rewriting and second-guessing your content, without any feedback,

√ Have a pro content creator, editor and fellow missionpreneur right there with you to provide you the know-how and shortcuts to take your business where you want it to go through the magic of content,

√ Do the work you’re meant to do already, stop wasting time and start having fun doing what you do best.




Core Clarity is STEP 1 in Content Creation and Business Success.




  • Save you $20K, the going rate for a sales page (content = valuable = expensive)
  • Nix hours of confusion and overwhelm (second savings: time is money)
  • Decrease scattered resources (more energy, focus and creativity)
  • Increase reach, clients and sales (#businessgoals)
  • Put you in control of your marketing, sales and communications (#boss)
  • Provide you a 2-in-1 coach AND consultant (guidance + feedback)
  • Prep you to market, promote and sell your brand for life (#sustainability)


  • Brand content (UVP, identity and main website content)
  • Content Strategy (direction for your content and marketing)
  • Marketing content (blog, email, social media strategy)
  • Your marketing plan (which assets you’ll use)
  • Your promo calendar (including content creation sked)
  • In other words, all the CORE (fundamental) content you need for your business

It’s also Core, from the Latin cor (“heart”), because I connect you to your heart, to the central, most fundamental part of business. To be able to market well, you have to be connected to your core, your intent, purpose, to why you started this business in the first place. If you’re not connected, you won’t connect with other people. Core is what connects, and reconnecting you to your core is the first step in Core Clarity.


  • Coach you to discover your true brand identity and unique value proposition
  • Zero in on your core brand content and marketing content
  • Provide you with content expert tools and tips to stop being afraid of a blank page
  • Train you to write marketing content like the pros do
  • Support, edit and give content feedback for the content you create
  • Show you what you need – and don’t need – to market and sell
  • Co-create a marketing plan and promo calendar that fits you, and not the other way around
  • Reconnect you to the heart of your business so you can connect to your target client


  • Be clear, focused and primed for success
  • Be done with all the content stuff and start doing what you love to do
  • Get out there and let people know who you are and what you do
  • Align with your ideal clients, not just whoever shows up
  • Create content whenever you want/need without being afraid of change
  • Make the life and living you dream of while helping others with your gift




This program is for you if:
  • You’re not clear on what your brand identity is
  • You have no idea what your unique value proposition is
  • You get tired just thinking about all the website content you have to write
  • You don’t consider yourself a writer
  • You are a writer, but not a marketer
  • You feel overwhelmed by all the “marketing and sales stuff”
  • You don’t even know what you should or shouldn’t put in your About Me (because writing about yourself is hard)



This program is also for you if:
  • You want to be in control of your own brand, not outsource it
  • You know the value of learning to create your own content
  • You know the value of investing now for the long term
  • You have a business that does well by doing good
  • You’re really good at what you do, people just need to know about you
  • You are serious about your work and making it as an entrepreneur
  • You are willing to do the work that a coaching program requires
  • You are willing to invest in yourself in order to succeed

* You’ll notice I didn’t ask if you’re “willing and able.” I’m only interested in working with entrepreneurs who believe so much in their product/service that the find a way. If you’re willing, you’ll find the “able” (once you decide, the way finds you).


Have questions about this program? Please check the following FAQ or contact me directly.

[accordion title=”How is the program delivered?”]Coaching and consulting sessions are done either in Skype or over the telephone, once a week, at a date and time that works for both of us. You then have unlimited access via email at your convenience for edits, feedback, development and any burning questions. Content and tools are delivered digitally.[/accordion]

[accordion title=”What will I get when I sign up?”]You get weekly one-on-one coaching and consulting sessions directly with me. In the sessions, we will define your objective and through coaching methodology I will guide, accompany and support you as well as challenge and encourage you through your discovery and breakthrough until you achieve clarity on your core elements. We’ll work on the copy and messaging for your website pages – you write, I edit – and marketing assets as well as your marketing plan and promo calendar. You get unlimited access to me and my content and business expertise for the duration of the program. You’ll leave the program with confidence, a clear idea of your core elements – main pages done, marketing and promo plan and schedule ready – so you can write your copy and market effectively now and continue to do so in the future.  [/accordion]

[accordion title=”What are coaching and consulting?”]Coaching is a discovery process that, through powerful questions and active listening, allows you to breakthrough and see your inner blocks as well as your untapped resources in life and business. The coachee does the work and the coach guides her (think athlete and trainer). Consulting is an advisory process that involves analysis, diagnosis and recommendations. The consultant is an expert in her field and with all her knowledge and experience, she provides analysis, advice, strategy, suggestions and information. Coaching and consulting are opposite processes that complement each other. I use both modalities in Core Clarity: You be coached and trained to create your own content and I will edit it as well as give you my expert feedback, strategies, tools and more for your content and business success.[/accordion]

[accordion title=”How is this different from other programs?”]Core Clarity is a program designed and delivered by me – a certified HeartMath Resilience coach and mentor, business consultant, yin yoga and qi gong graduate, Highly Sensitive Empath, strategist, veteran journalist and accomplished content marketer – tapping into creativity and analysis in one. It’s a one-of-a-kind dual approach to content creation for entrepreneurs. What I offer is a holistic program with a well-rounded set of methodologies – coaching and consulting, two in one – that centers on proven techniques for helping you dive deep, cut through the blocks and discover your core brand elements so you can communicate them clearly in any format (text, audio, video, live). Most programs are either coaching or consulting, not both. They either help you discover blocks OR the help you with strategy and edits, not both. Because I am a coach and also a consultant, my programs are not just inquiry-based, they are also information-based. This allows me to shorten your discovery curve and accelerate your path to results. In my experience, this is the most effective way to help you create the content you and your business need to succeed. You are not alone in the trenches with a bunch of information (and inner blocks you don’t know you have that prevent you from writing/selling). You have an expert coach and strategist supporting you, giving you much-needed feedback and reality check as well as editing all of your content. I’ve taken many business development courses and never had one like this. That’s why I created it.  [/accordion]

[accordion title=”How much time/effort will I need to complete the program?”]You will need one hour per week for the actual coaching sessions, an average of an hour per day to develop your content, and an open mind and heart to dig deep, digest relevant information and discover the obstacles and resources you didn’t know you had to get you from where you to where you want and need to be. Any additional time depends on you, as do the results. The more you put in it, the more you get out. The success of a coaching program depends on the coachee. I will be right the with you, as little or as much as you need. [/accordion]

[accordion title=”How do I know if I’m ready?”]Trust yourself. I will tell you this: You probably wouldn’t be here, reading this, if you were weren’t ready to get absolutely clear on your business and content or weren’t tired of being confused and overwhelmed. Why waste any more time? Remember: Time is the only one out of all the resources an entrepreneur has that you can’t make more of or make back. If you resonate with what you’ve read so far and you think your business deserves a chance at success, start now. [/accordion]

“As a pro coach with a holistic vision, Maryl helped me and my business progress in tune with my whole self, making for solid, sustainable growth. She taught me that growth requires expanding your perspective and that to find my true north and voice, I had to know who I was first. She gave me tools that will last a lifetime. I now enjoy working in my own private practice and I couldn’t be happier! Grateful to you forever, Maryl.”
Veronica Paz Ballester, Organizational Coach and Psychologist  

Ready to get clear and going on content? Let’s talk.

Core Clarity is an exclusive, 6-week, 1-1 coaching and consulting 2-in-1 program that equips you to create your content in your own voice and reach your target market strategically. If you’re tired of being confused, feeling overwhelmed and not connecting with the right clients and business opportunities, then I encourage you to apply. Spots are limited. * ENROLLMENT FOR CORE CLARITY IS CURRENTLY CLOSED. TO GET ON THE WAIT LIST,  PLEASE GO TO THE TOP OF THE PAGE AND SIGN UP FOR MY EMAIL LIST OR SEND ME AN EMAIL BELOW.*